République | Social Strategy

  • This draft is for general guidance, not a strict rule. Suggested captions are attached below. Captions should always be approved by a manager or Marge and Walter based on actual menu items etc.

  • Some are to be posted as a carousel, indicated with slide numbers like 1/3, 2/3, 3/3, etc.

  • Some dishes are not on the current menu, but are archival images, evocative of Republique’s style, and can be worked into a relevant post. (Ie: cremini mushroom pasta dish below isn’t on the current menu, but there is an arugula pasta that features many different mushroom varieties. That is an opportunity to tell the story of Republique’s sourcing, local mushroom purveyor, etc.)

  • This is a start, however, we’ll plan to implement monthly shoots to update the content library and feature more seasonal ingredients and relevant messaging.

  • Images can be downloaded directly from the page (long press the screen on the image you want, and you’ll see an option to save the photo to your device)

  • Please always tag @cathdiz in the caption.

  • The most pressing task at this stage, is to communicate the difference between the daytime and nighttime menus.* Keep in mind when we shoot and draft captions.